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Vibrators and peep shows aside, not everyone in San Francisco’s sex industry is doing so well these days. At this time last year, Kink.com, the internet’s leading fetish porn studio, was growing fast. In 2007 they moved into the Armory, a faux-Moorish castle that dominates a city block at 14th Street and Mission Street. Since its start in 1997, Kink has opened more than seventeen sites, filling niches like water bondage, naked female wrestling, and sex machines. The landmark building the studio now inhabits, once the home of the National Guard, has since been renovated and filled with S/M sets.

Not long ago, it seemed business for the subscription-based porn company was going strong. Studio heads remained cautiously optimist about making it through the recession unscathed. They had a consistent customer base, reliable growth, and a plan to continue the millions of dollar worth of renovations on their kinky Moorish castle.

That was according to now ex-Public Relations Manager Thomas Roche. Only three days after speaking on the subject, he was let go, along with more than 10 percent of the Kink.com staff. His concern, even before he knew the impending doom of his job: that the company had expanded too quickly, that cracks had formed in its foundations. It seems he was right.

Without a PR rep, Kink has since declined to comment on the apparent shift in their finances. In the end, they suffered the same blows as other online porn studios. And as arguably San Francisco’s largest sex-based(group sex) institution, their downturn doesn’t bode well for businesses outside their crumbling red-brick walls.

But there may still be hope. One of the more optimistic theories about the fall of the adult(online dating) industry goes as follows: the recession will weed out all the lazy, bloated, or otherwise undeserving film makers. In their place, it will leave behind the crème de la crème — the most creative and cutting edge. Think of it like the great purge of pornography.

That would explain why, while Kink scrambles with its cautious optimism, another San Francisco studio is on the up and up. Pink & White Productions has no massive office space, no official shooting area — unless the second-floor apartment of renowned alternative porn maker Shine Louise Houston counts. Houston started Pink & White after working at Good Vibrations, where she realized just how few well-shot, queer-oriented, female-director pornos (internet dating) were on the market. So she went out and made them.

Houston admits that the sale of her DVDs has dropped off in recent months, though she thinks that’s more due to changing times than the recession. Instead she’s focusing on internet distribution, and she says have been climbing. From her living room sofa in Bernal Heights, she expresses no signs of worry that her online sales will go the way of Kink’s. Houston is offering a unique, concise product. She isn’t the fat that gets cut away. She’s the lean cutting edge that gets left behind.

And that makes sense, but if there’s one trend emerging from the jumble of contradictory reports coming from San Francisco sex businesses, it’s that people are still willing to pay for their pleasure — but only if they can’t get the same pleasure elsewhere for less.

Tags: online dating

This entry was posted on Saturday, February 20th, 2010 at 11:39 am and is filed under Single Dating.

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